English
Beginner
12h 
Certificate Available

Digital Product Management

Build product management skills as you learn how to plan, develop and manage a successful and user-focused digital product.
Hosted by FutureLearn
Provided by Darden School of Business, University of Virginia
Taught by Alex Cowan
Free
No fee required
Go To Course

Overview

Get digital product management training for the modern workplace


As technology evolves, the role of the modern digital product manager is becoming more than assessing market data, creating requirements, and managing the hand-off to sales and marketing.

On this course, you’ll learn how to charter a direction and create a successful working environment for all involved in product success.

You’ll discover how to dive into your data to better inform your product decisions and develop deep insights into customer motivation and experience.

You’ll also identify and assess various product management tools for managing existing products and exploring new ideas.

This course is designed for anyone interested in a career in product management.

It is also extremely relevant for anyone already working in product management who’d like to build on their professional skills.

Some familiarity with software development and product management is helpful, but not required.


Give us feedback